SEO Case Study: InfoSec Conferences
This site has become the Cybersecurity industry's favorite conferences and events directory with over 1,000+ annual conferences submissions from dozens of conference organizers.
Project Overview
This website lists all of the major Cybersecurity conferences taking place around the world - most of them take place in the US and the UK.
The Challenge
The current challenge of the site is the competition and the tech. The website is a fully-customized WordPress installation that I created using a variety of plugins that include:
- WordPress Pods Plugin
- WordPress FacetWP
- WordPress RankMath
SEO Approach & Solution
Long-tail was the approach here. Conferences, by the nature of their unique titles, become long-tail keywords and that is what fueled a lot of the natural organic backlinking and growth.
Vital Metrics, Year-To-Date: 2022
What's Next For The Website?
To continue with the adding excellent well-written content and probably relaunching the site at some point to make it more friendly and to maximize the crawl budget as well as reducing thin content as much as I can.
Want to get in touch with me regarding SEO?
If you are seeking speakers for your SEO Conference or Event I'd be very interested to hear from you.